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IRIS van HERPEN avant gardiste HAUTE COUTURE for fall 2012

IRIS van HERPEN takes us to ‘Hybrid Holism’ for haute couture fall 2012. Highly complex and incredibly diverse in terms of shape, structure and materials,   and yet another scientific experiment.   this time,  drawing her vision from a project lead by architect Philip Beesley called Holozolic Ground. Iris narrates fashion as a form of self-expression, applying her research to the possibilities of fashion’s future.  this season, IRIS van HERPEN wows us again with visual impact, using materials such as mirrored copper sheeting, metallic coated stripes, UV-curable Polymer, silicone lace, Swarovski crystals, acrylic transparent sheets and Eco leather.  Iris also introduced a technique referred to as ‘Mammoth Stereo lithography’ which refers to a method involving 3D printing. This 3Dprinted process is built slice by slice from bottom to top, in a vessel of polymer that hardens when struck by a laser beam.  by Brigitte Segura CuratorIRIS VAN HERPEN brigitteseguracurator - Look 12 pfw haute couture on FashionDailyMag

His [philip beesley] almost living sculptures and environments suggest that a future city could operate as a living being in which Holozolic Ground offers a vision for a new generation of responsive architecture.’ 


avant gardiste IRIS van HERPEN began her career as an intern with Alexander McQueen before launching her eponymous brand in 2007. Her unique sense of style has been  drawing attention from the fashion elite, and in 2011, Iris became a member of the exclusive French Trade Association of Haute Couture (Chambre Syndical de la Haute Couture). She developed her personal signature and style by focusing on craftsmanships involving a high level of handwork and demiurgic techniques.

IRIS van HERPEN haute couture fall 2012 paris FashionDailyMag detail swarovskiIris’ Hybrid-Holism collection was produced in collaboration with architect Julia Koerner for the 3D printed dress, Heaven Tanudiredja for the clutches, United Nude for the shoes and Irene Bussemaker for the mask.  The collection is in partnership with 3D print company Materialise and Swarovski.

photos: by courtesy of Iris Van Herpen

edits: brigitte segura curator // fashion daily mag


partnerships + collaborations: contact BrigitteSegura (below in form) #brigitteseguracurator // @brigitte_segura // @fashiondailymag //@socialcuratorsnyc