HM Launches U.S. Online Store

We have some BIG news! H&M just launched its ‘Shop Online‘ store in the U.S. today and it’s now live in all 50 sates. The online store will offer the same in-store collections you love, including ladies, men’s, teens, plus-size and children’s. There will also be additional sizes and special “online-only” items offered throughout the year on the website. This is huge and we’re so excited about it, especially for all of you not so close to an HM store.

 HM ONLINE STORE LAUNCH fashiondailymag sel 1

H&M’s Shop Online store will also debut H&M Home, which will be available on the site exclusively. This highly anticipated addition will bring the H&M style and aesthetic to interiors, providing a seasonal mix of products for everyone’s home. Everything from towels, curtains, home textiles and many more items will be available to purchase. The upcoming Isabel Marant for H&M collection will be the first collab available online in America. They will also be offering ‘pre-shopping’ of its Paris Show Collection to it’s U.S. shoppers, including a pop-up store in NYC’s Meatpacking District.

We’re all a-flutter about this long-awaited addition to U.S. H&M. Great affordable fashion…with even more convenience. Check it out live at written by Allison Ripa.


Photos by courtesy.

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