Taking place in the old-Hollywood inspired Avalon Night Club, Project Ethos fused an artistic palette of art, music, and dance with an L.A. take on Fashion. A potluck of 11 emerging designers showing included Traver Rains, (from Heatherette and Richie Rich), Hale Bob, Michael Costello, Deandri, Andrew Christian, Pas Pour Toi, and Tumbler and Tipsy, topped with a musical performance by Fire in the Hamptons, known for their music on Gossip Girl. Here are a few highlights from the night..
As lights dimmed and a peculiar sounding Frenchie music cascaded though out the mood was set for the Pas Pour Toi collection. With a keen attention to beaded detailing, the chiffon and silk gowns were embellished with purpose. Etches of antique Egyptian adornment inspired the swathed in the all-black collection alongside the beaded commas, curlicues, and explosive pattens which clothes the dark textiles graciously and luxuriously.
Michael Costello emphasized chartreuse brilliantly in his evening wear collection which brought forth onyx hued flowered embroideries that nested though various areas on the green-and-black paired gowns. The final gown in Costello’s collection was presented by Shahs of Sunset star Lilly Ghalichi who had the crowd on their feet as she stepped out in a color blocked black embroidered gown with her Shahs of Sunset family, which set the mood for the night.
Traver Rains, known for playful designs with Richie Rich at Heatherette, showed his T. Rains menswear with funky polka dot printed speedos with winking models showing them off. Andrew Christian played with tight mens briefs to throw around more excitement around for the night.
Zombie Boy Rick Genet sparked a scene in his tattooed head to toe body walking Michael Kuluva’s collection Tumbler and Tipsy, combing wildly plaid, punk, and posh looks together for one eye popping collection. The evening not only showcased young fashion talent, but gave us a taste of all things in L.A. art , music and culture, which made for a one fun-filled L.A. event. Project Ethos – LA Fashion selects Brigitte Segura, Written by Julia Paulescu.