BALLY celebrates spring 2011 with DKMS benefit

NEW YORK: SWISS heritage luxury house BALLY kicked off the SPRING 2011 collection preview with a benefit MARKING the beginning of a collaborative partnership with DKMS, the world’s largest bone marrow donor center in the fight against LEUKEMIA. FDM joined the celebration with DJ Mia Moretti and Violinist Caitlin Moe,  Hana Soukupova, Drew Aaron, Felicitas & Christopher Brant, Marc Jordan, Viktoria and Philip von Wulffen, Katharina Harf (Co-Founder of DKMS Americas), Steve Bartels (Def Jam Records), Berndt Haupt (CEO of Bally), Catherine Walsh,  and Michael Clinton (President of Hearst magazines)

BALLY was founded in 1851 and has been renowned for their innovation and skill producing highest quality shoes in the finest leathers. The brand’s rich heritage continues to generate an unrivalled continuity in style and design, with production in Switzerland and Italy continue housing expert craftsmen capable of meeting and surpassing the challenges presented by modern design.  Their collections today include shoes, leather goods and ready-to-wear emerging as one of the longest running global luxury brands in the world. www.bally.com

DKMS mission is to save lives by recruiting bone marrow donors for leukemia patients. www.GetSwabbed.org