ARMANI swims COLLAB fw 12-13
fdm BOYS club: Norwegian lifestyle brand SWIMS collaboration with Armani for their Fall 2012 collection. Known for reinventing the galosh, SWIMS has created a bespoke collection of modern day galoshes aligned with the unique artistry of Armani shoes.
With the trend in footwear shifting toward craftsmanship and high quality materials, the desire for shoes to protect from inclement weather conditions is increasingly important. Armani has always produced the ultimate high quality shoe and the SWIMS galosh is a very desirable partner. Once referred to as “not fashionable enough for luxury retailers” by a top-tier US luxury retailer, SWIMS are now sold in more than 20 countries at prestigious retailers such as Neiman Marcus and Saks 5th Avenue in the US, Harvey Nichols in London, Le Bon Marché in Paris and Isetan in Tokyo. by brigitte segura | FashionDailyMag fashion + lifestyle in LUXchic..
SWIMS: In February 2006, the SWIMS overshoes appeared in stores for the first time. They are now available in a variety of colors, are water resistant, anti-slip, shock absorbing and tear-resistant. The inside is fitted with a smooth liner that makes it easier to put on and take off the overshoe, and at the same time it dually functions as a shoe shiner!).
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